Deezer breaks down borders and makes playlists universal across platforms

Magazine1 min read

Deezer breaks down borders and makes playlists universal across platforms

Deezer abolit les frontières et rend les playlists universelles entre plateformes

Sharing a playlist with friends on another platform shouldn’t require an instruction manual. Deezer gets it and is making that gesture effortless: one link, one selection, and everyone listens in their own ecosystem, on Spotify, Apple Music or YouTube Music, with no hesitation and no third-party tool. Behind the scenes, a matching system…

Sharing a playlist with friends on another platform shouldn’t require an instruction manual. Deezer gets it and is making that gesture effortless: one link, one selection, and everyone listens in their own ecosystem, on Spotify, Apple Music or YouTube Music, with no hesitation and no third-party tool. Behind the scenes, a matching system finds the equivalent of each track. On screen, an almost invisible smoothness puts the music back at the centre.

This new feature continues a deliberate path. After Shaker (collaborative playlists) and universal sharing of individual tracks, it is now the turn of entire playlists. Put simply, a more open vision of streaming, designed for sharing between friends, in stories and posts, where playlists really live.

It isn’t perfect. Depending on the country and the catalogue, some remixes or local versions may be missing. But the intention is clear: less friction and more circulation. For curators, it is good news. You can finally share a selection without imposing an ecosystem. We applaud the French platform’s innovation and its determination to break down the barriers of an overly siloed market.

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